$(function()
{
  $.ajax
  ({
    url: 'parse_rss.php',
    dataType: 'json',
    success: function(data)
    {
      //clear loading gif
      $("#rss_feed").html('');

      for(var i = 0; i < data.length; i++)
      {
        var item = data[i];

        $("#rss_feed").append
        (
          "<div class='rss_item'>\n\
             <div class='rss_item_title'>\n\
               <a href='"+item.link+"'>"+item.title+"</a>\n\
             </div>\n\
             <div class='rss_item_date'>Posted at "+item.pubTime+"</div>\n\
           </div>"
        );
      }
    }
  });

});